1. Identify The Problem – This is the first and most important step in the decision making process. Until you have a clear understanding of the problem or decision to be made, it is meaningless to proceed. When the problem is stated incorrectly or unclearly your decisions will invariably be wrong. Sometimes the problem must be divided into several smaller problems which must then be prioritized or attacked concurrently.
2. Find Alternatives – You always have feasible alternatives, but you must discover them. Spend ample time developing alternatives to ensure you have as many good options as possible from which to choose.
3. Evaluate The Alternatives – Develop a grid which allows you to objectively rank the alternatives. Two such logical approaches might be based on either time or money. However you are the one to decide how your measurements must be constructed. Maybe it is best to think about limiting factors such as available expertise or opportunities. Whatever grid you use, be sure it helps you effectively narrow the field to the single best option.
4. Make A Decision - Now go back and examine the inputs you made to help evaluate the most attractive and convincing alternatives. Eliminate the alternatives that do not make sense and review all the details of the remaining best alternatives. Take time to reflect for several days if you are able. When you return to the project, the decision will usually be much clearer.
5. Implement Your Decision - A decision has little value unless you implement it. If you are not an effective implementer, find someone who is able to lead the project and clearly confirm their assignment. An important part of the implementation phase is the follow-up; which ensures that the implementation sticks.
These five steps show a logically structured methodology for making a decision. The discipline that it provides will guide you to the goal of good decision making, implementation and follow-up.
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